Cuban-born Carlos Manuel Cardenes is a veteran of the advertising, commercial, and artistic photography field.
Early exposure to the film and television industry in his native Cuba formed the underpinnings of Cardenes’ personal style: at once direct and immediate, yet informed by a sense of the dramatic in lighting and choice of subject. “I credit the influence of my uncle, a TV and cinema director, with priming my curiosity for the beauty in the novel and grand, as well as in the commonplace and even the vulgar. Taking pictures may be an art, but seeing is everything.”